Category: Business Management

In the News Blog Graphic

Four Ways To Get Your Employees To Care Like Owners

A couple of weeks ago my wife and I took our five-year-old daughter to a friend’s birthday party. At the gathering I met the owner of a budding local martial arts school. His passion for the art form and his business were contagious. He loved everything he was doing, but

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How To Deal With Annoying Parents

Doing a good job of managing all of the needs of parents – and their personalities – is important because your business depends on them. In your line of work, there is no way to avoid interaction with parents. They are the ones paying for the service you’re providing to

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Technology Can Transform Gyms

Implementing management technology can be intimidating. But when change can inspire transformation, isn’t it worth a little anxiousness? Owners – who initially feel they’re taking a tremendous leap of faith – soon understand that automating processes and offering online, self-serve options can completely transform the way their gyms operate. Business

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Business-Altering Benefits for Swim Schools

Class registration can consume more time and energy than anyone would like to believe – but not if online automated enrollment processes are used! Streamline Processing Instead of hours of tedious work, management staff can enjoy watching alerts from web registrations  stream in without requiring that they lift a finger.

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How To Stay Out Of The SPAM Folder

Email marketing is all the rage these days. It’s the cheapest and fastest way to get information to your customers and prospects. Say you have a birthday party and 20 children come that haven’t taken a class at your facility before. Since they came to the party, you have their

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Health & Fitness

Swimmers are Winners in More Ways Than One

Splash Magazine’s July/August issue shared an amazing story of giving back. This is a great example of how powerful establishing and carrying on traditions of getting involved with your community can be. Think about how this you can apply what this swim club does to a giving back initiative for

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Gym Ownership Has Been Life-Changing

Diane Trifiro and her husband Tony had been involved with Hand2Hand Gymnastics for a long time: since their son was a mere boy. Their son’s love for gymnastics only grew as he matured. He began to coach and discovered a career that he loved. That is when he and his

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