Suzie Sanocki wasn’t looking for the opportunity to own a gym but one presented itself. She decided to take on the challenge and Perfect Balance Training Center was born. Before long the gym was growing rapidly. Once it reached 150 students, Perfect Balance got on the fast track – soon reaching a 1300 student total.
Jackrabbit helped the gym grow.
By using online registration since day one, Perfect Balance positioned itself for growth and never looked back.
“Jackrabbit is heavy on the functionality side. Maybe excessively so, but this also means that the software has everything you could possibly need to operate a gym,” notes Suzie.
Today, Suzie and her business partner, Hannah Mulvihill, enjoy Jackrabbit because it’s easy, customer friendly and it saves them time. And they love the fact that online registration and epayments features have practically reduced their paper usage to zero.
There are features that make using some of Jackrabbit’s components a no-brainer. Take for instance, the fact that sales tax reports are easily generated from Jackrabbit’s Store. This makes selling branded items – and even snacks – as easy as it could possibly be.
“Offering extra services – like specialty branded clothing in a Store or ‘Pro Shop’ – helps us to rise above the competitors that are all around us,” Suzie adds.
Jackrabbit turns critical processes into effortless ones.
Jackrabbit makes it quick and easy to get paid. Charges can be pushed out easily and quickly and payments return just as quickly and easily – with little or no effort on the part of staff.
“Jackrabbit has helped us simplify and automate the critical things parents need to do with us. They prefer setting up a credit card using epayments in Jackrabbit. They don’t have to do anything to pay – not even remember.”
There are other ways the gym can grow.
Perfect Balance has maxed out capacity for prime time classes. The owners are looking to other areas for growing the gym.
“Jackrabbit has allowed us to handle all the growth the community has brought to us – without greatly increasing our staff,” Suzie explains. “Jackrabbit’s online tools have been a great catalyst and now we’re ready for more.”
Using Jackrabbit to expand the gym’s events by offering more events like birthday parties and Parents Night Out is a great option for adding growth. Jackrabbit’s marketing tools and email templates help Perfect Balance to quickly market their event packages to existing customers with a few simple steps.
“Birthday parties can be very profitable use of our space at times other than our ‘prime time’ hour slots. We can create more revenue generating hours for our facility and that’s exciting for our bottom line. And using Jackrabbit to promote our new event opportunities makes acting on our expansion plans a simple and quick process,” Suzie further shares.
Who Jackrabbit is matters.
Even with these feature benefits, a trait that builds Suzie’s loyalty to Jackrabbit is who the company is.
“We always know where we are with Jackrabbit. There is no mystery about coming features or current tweaks. They deliver what they promise. In addition, support is amazing and the company’s integrity – impeccable.”