Email marketing is alive and well and there are quite a few reasons why email marketing is important for your business. [read more here]

Jackrabbit has an email system within your database to capitalize on this marketing technique. Being able to send a quick note to your class about a closing has never been easier.

Keep in touch with students and families who have been away for a while. Maybe give them a promo code for trying your classes out again.

Inactive Families

To email the inactive families that haven’t been moved to the lead file, go to Families > Email Families > Status = Inactive.

Lead File 

Save contact information for any prospective or previous student to market and communicate with them. Your Jackrabbit subscription is based off of the number of total students, which can be active or inactive. By moving inactive student information to the Lead File, your total number of students will go down which means you would pay less for Jackrabbit. From there, you can email the leads easily.

Go to Families > Lead File > Email Leads.

For more help on emailing from Jackrabbit, watch our training videos here.