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Clients Stay Engaged with Jackrabbit Through Pandemic Struggles

Youth activity centers depend heavily on their class management system for keeping their business operational. Even during recent COVID-19 closures, our client organizations depended on Jackrabbit to keep track of their business’s health and keep in touch with their customers, other owners and with Jackrabbit.

Sustaining Client Needs During COVID-19

Because youth activity centers continued to use Jackrabbit’s software and the Jackrabbit library of COVID-19 resources, more than a million users were able to grow stronger as they reopened and tried to put COVID-19 challenges behind them. 

Jackrabbit helped them with the following: 

  1. How many families (and which) were paying and, of course, how many were not
  2. How many students (and which) were still enrolled and of course, how many had withdrawn   
  3. What their revenues were for any given timeframe and what total deficits each family had
  4. How they could communicate using the parent portal and Jackrabbit’s integrated email tool.
  5. How many enrolled students are required to remain solvent

In fact, Jackrabbit enables almost 200,000 owners and managers to access more than 105,000,000 records that include such data as total numbers of students, families, classes, skills, and events that keep them in sync with their businesses, students and parents.

Updated Functionality Kept Owners and Managers Informed

During the challenges resulting from COVID-19, owners and managers used Jackrabbit’s Executive Dashboard to follow their youth activity centers’ critical details. This feature was invaluable to their understanding of exactly where their organizations stood and enabled them to continue business processes amid the pandemic. 

Mid-year, Jackrabbit released new automated tuition posting features that continued to allow owners and managers to increase efficiency.  With quicker access to important data through interactive visuals, owners and managers could easily communicate with families that needed to reagree to policies, students with repetitive absences, and or classes taught by a specific instructor in a matter of a few clicks. 

Owners and Managers Have Constant Need for Jackrabbit

Jackrabbit usage in youth activity centers is well-known by business owners and managers and familiar to coaches and instructors, as well. Office managers – the group that uses Jackrabbit the most – are often in Jackrabbit all day every day so it is built into the course of the workday, week, month and year. 

Whether they’ve settled back into their former routines or developed new workflows, many Jackrabbit users spend more than half of their week working in the software. This high adoption level is based on how relative Jackrabbit is to its clients’ needs. Research and input are keys to maintaining the collaborative relationship that Jackrabbit has nurtured with its clients. That was emphasized during the COVID-19 pandemic in the resources Jackrabbit provided to clients. Even during closures and quarantines, Jackrabbit made sure enhancements continued and clients could stay on top of their businesses. 

Jackrabbit Provided Support During Quarantine and Post-Quarantine State

Jon Aardema, president and owner of Gymnastics Academy of Atlanta, says Jackrabbit’s response during and following COVID-19 was exactly what clients needed. “Jackrabbit was right there with us as we struggled to know what we needed to do to make a resurgence after the COVID-19 pandemic closures. There was never a doubt that Jackrabbit would have our backs in every way so that we could communicate with our students and parents in the most appropriate ways to make sure they knew the status of classes and instructors and even details like fees and payment systems. Although there was plenty of pandemic uncertainty, we were completely confident to begin to reopen and get back to a more normal energy level in the gym.”

Beverly Barnett, owner of Dancing Unlimited, reflects on 2020 and 2021, “No one had experienced a pandemic. We all – including Jackrabbit – felt intense pressure of keeping our businesses afloat during closures and finding our way out as we returned to our facilities.

Jackrabbit asked, listened and researched to create resources for every step, every process, and every circumstance that we needed to address as we faced the COVID-19 pandemic quarantine. The discounted fees Jackrabbit instituted during the core of the quarantine-forced closures were life-saving and everyone knew it came from the heart. Jackrabbit’s well-assembled resources supported our search for direction and inspiration and the support team provided a voice of compassion and assurance as we transitioned from the quarantine to post-quarantine state.”

Jackrabbit builds unshakeable loyalty with its clients and that drives its very high adoption rate. This is a significant part of the company’s unique magnetism that draws people in so that its culture can create lasting bonds.


Jackrabbit Technologies is the leader in providing cloud-based class management software to youth activity centers that include swim schools, gymnastics and cheer gyms, dance studios, music schools and child care centers – serving more than 15,000 students in 27 countries. Jackrabbit develops solutions rich in features, such as enrollment management, billing, online registration and staff and parent portals. Jackrabbit Technologies’ software helps its clients operate more efficiently so they can get back to the passions that inspire them. Learn more about Jackrabbit Technologies’ software at JackrabbitClass.com.

By |December 20th, 2021|Jackrabbit News|0 Comments

About the Author:

After studying graphic design at the University of Georgia, Jill held several positions in media and marketing including Art Director, Editor and Marketing Director. As a student of dance, she has spent plenty of time in children’s activity centers and puts that experience to work for her in the work she does with Jackrabbit. In addition to her interest in dance, Jill also enjoys sports, gourmet cooking, entertaining, singing and spoiling her five grandchildren.

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